Remove 2002 Remove 2012 Remove Marketing Remove Recruitment
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Getting Married to Membership May Require Engagement First

Idea Architects

Wednesday, June 13, 2012. How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? community that people value and that our organizations market. on Wednesday, June 13, 2012. Jul 2012 (11). Jun 2012 (12). May 2012 (13). Apr 2012 (13). Dec 2002 (6).

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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 19, 2012. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). ▼ 2012. (18).

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

But, he did teach me three valuable lessons about learning about your customers: (a) You can never know too much about your customers or target market; (b) You don’t get if you don’t ask and (c) Ask for forgiveness, not for permission. It’s also a great member benefit and new member recruiting tool. Be careful what you wish for.

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