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4 Stories about Association Membership

SCD Group

A strategic membership organization will look to engage with its members based upon where they are in their membership journey and where they should, logically, look to go next. Member Engagement is Vital, So Why Don’t More Associations Track It? It measures membersengagement on a scale of zero to 100.

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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

HIMSS began reaching beyond “member” to “audience” in 2002 by offering resources and benefits not exclusive to dues-paying professionals. These groups may be based in geography (HIMSS North America and HIMSS Europe) or seekers of specialized information that can be leveraged to competitive advantage (HIMSS Analytics and HIMSS Media).