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Membership Marketing Blog: Your Membership Value Equation
Membership Marketing
JANUARY 19, 2012
Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Potential Analysis. (3). Social Media. (5). Social Networking. (6). Steady State Analysis. (3). Tony Rossell. Non-Profit.
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