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Membership Marketing Blog: Your Membership Value Equation
Membership Marketing
JANUARY 19, 2012
Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8). Membership Survey. (5). Potential Analysis. (3). Social Media. (5).
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