2002 Association Management Marketing millennials 
Association Adviser
DECEMBER 17, 2013
Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” Kelly Donovan , Naylor’s team leader for online marketing, agreed. “Most associations are slow to change.
SCD Group
JUNE 14, 2012
“Think of the differences between generations and when we talk about how the Baby Boomers behave differently from Gen X’ers and additional differences with the Millennials. Maybe it is time to creatively destroy our existing association models and create new ones for the 80 million millennials coming of age?
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