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Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. One company that’s found success is Target, which started hosting them back in 2002.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

How Secure is Your Professional Development Revenue Stream? Sample Dotmocracy worksheet from Dotmocracy.org, shared via Creative Commons Attribution-ShareAlike 2.5 21, DC, ASAE Facilitation Skills Workshop (public). Aug 22, DC, AVAILABLE at a special rate. 23, DC, DelCor Facilitation Workshop. Dec 2002 (6).