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Membership Marketing Blog: Your Membership Value Equation
Membership Marketing
JANUARY 19, 2012
Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Unleash the Power of Market Testing in your Membership Recruitment. Dues Discount. (4). Membership Recruitment. (4). Non-Dues Revenue. (1). Tony Rossell. at Thursday, January 19, 2012. Email This BlogThis! Share to Twitter Share to Facebook.
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