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Association Brain Food Weekly: 3.13.20

Reid All About it

If you’re like many organizations, your brand guidelines focus heavily on your visual brand language, but voice guidelines are equally important in creating a consistent and distinct on-brand experience, reinforcing your values, mission or purpose. Lessons Learned from Toronto’s 2003 SARS Outbreak. Wed 3/18 at 1 p.m.

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How to Successfully Reach Donors Across Multiple Channels

Achieve

Let’s take a closer look at popular channels and how to maximize your success: Text Messaging Text messaging is an engaging and cost-effective channel for nonprofits that want to reach supporters quickly and make the donation process easier with text-to-give. Facebook works well for longer form text content in addition to photos and videos.

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