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Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs

Tom Morrison

The key to the whole innovation was inventorying our content and then starting to ask… “What if we….?” The next bit of innovation was purchasing a $300 HD camera and a tri-pod. Within just a couple of weeks, we sold $20,000 of the printed version with many others taking the course online through our subscription program. That was huge!

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