Remove 2013 Remove Cost Remove Recruitment Remove Social Media
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The State of Social Media in Membership Marketing

Mizz Information

And of course, each year I read the report from the social media/community management lens. My takeaways from this report are that engagement and attracting/retaining younger members are of key importance to associations--and, at least to me, social media and online community are key elements in both these areas.

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SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. 9) Unplugged: Got Social? by Megan Rockett.

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15 And/Or Dilemmas Facing Association Leaders in 2013

SCD Group

To start 2013, I’ve created a list of “association challenges” that I’m labeling the “And/Or Dilemma Facing Associations.” [By Associations traditionally (as in pre-social media) developed and implemented programs and services that the volunteer boards and/or professional staff conceived and implemented. This worked/works great!

System 40
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This Nonprofit Could Help Fight Terrorism, but Critics Are Torn

Associations Now

The Counter Extremism Project is hoping to combat terrorism with technology that’s already being used to block graphic content from social networks. But the strategy has some critics questioning whether the benefits are worth the cost to free speech. Social networks have a strong incentive to use the technology, Wallace said.

Boston 48
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Why It’s Important to Invest in Talent Acquisition

Associations Now

While many nonprofits are planning to hire new staff in 2014, the sector is largely lacking when it comes to implementing formal recruitment strategies, according to a new study. This includes social media recruiting. Does your association have a formal talent recruitment strategy? Let us know in the comments.

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Can Mentoring Programs Bring Younger Members to Your Association?

Association Adviser

Back in 2013, the enterprise software company Sage surveyed more than 11,000 small- and medium-sized businesses in 17 countries to assess their attitudes about business mentoring. Canada, Australia and India in 2015 to get their take about three key areas of mentoring and career development: Member recruitment challenges.

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What’s in This Publication for Me?

Association Adviser

Not showing advertisers the ROI of investing in your media can cost your association six to eight times as much effort and potential revenue as doing something to show them ROI. If it’s an online publication, that ad pays for staff time to create the publication and for the cost of the server space that hosts it.