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Members Hire Strategic Solutions

Potomac Core

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions.

DC 232
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

million open jobs in this country and only 98,000 were added in March 2017. and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations. EDUCAUSE implemented a digital badge program in 2014. According to the U.S.

LMS 252
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Want to Maximize Impact? Minimize Jargon.

Associations Now

As I wrote in 2014 , the USB Implementers Forum had managed to pull off an improbable feat over the prior two decades or so, with the technology becoming the de facto standard for plugging in just about everything. In 2017, along came USB 3.2, a three-tier system for USB branding with a terribly confusing naming scheme. Deep breath. )

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AV Alliance Pushes for New Ethernet-Based Standards

Associations Now

” Ethernet-based technology has been quickly evolving in recent years, so much so that the Ethernet Alliance created standards for cars in 2014. Installation notes that 35 products that support the technology are currently on the market. Firms already on board include Sony, Netgear, AptoVision, Aquantia, Christie, and ZeeVee.

Video 40
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Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Cancer campaigns over the last 23 years, but this year the organization is hoping to bring the campaign to the national stage, according to Sharon Byers, chief development and marketing officer at ACS. Starting in January, proceeds from sales of Lacey’s Laces from Shoe Carnival will go to ACS and the Princess Lacey’s Legacy nonprofit.

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Salesforce or Microsoft: What’s the Right CRM Platform for Your Association Management Software?

Nimble AMS

The modern association understands the need for a detailed view of its membership to drive: data-based decision making, which requires that the data be easily gathered, maintained and reported on; and modern marketing, which requires easily slicing and dicing membership data so the right message is delivered to the right person at the right time.