Remove 2014 Remove Innovation Remove Member Engagement Remove Recruitment
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Association Brain Food: 10.6.23

Reid All About it

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Association staff retention.

Revenue 257
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Disruptive Advocacy Strategies

Potomac Core

For example, through survey research in 2014, the Global Cold Chain Alliance identified key business outcomes that matter most to its members. Through a 2008 Member Survey, GCCA Members sought help to identify the legislative and regulatory priorities of its membership. Member Call to Action. Disruptive Advocacy.

Strategy 100
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Don't Go Another Year With a Board With Old Thinking. Make 2014 Count For Something

Tom Morrison

A year in which we want our associations to go to a new level, membership to increase, more members engage in our programs and a vibrant board who is thinking futuristic with great ideas and innovation at the forefront. It''s December 2013 and every association is about to embark on a new year. What is the real value?"

Revenue 40
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Top 5 Association Marketing Takeaways from Xperience2014

YourMembership

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

Marketing 150
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Effective Association GROWTH is SIMPLE MATH: BI + SE * WF = MME + FS

Tom Morrison

As we end the first quarter of 2014, as a fellow association executive, I want to ask you a couple of questions: Is your membership engagement strategy better, the same, or worse than it was 1 year ago? Is your association building BELIEVERS, or just a roll of dues paying members? 2 years ago? 3 years ago?