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The growth spurt continues for associations

Aaron Wolowiec

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No.

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The growth spurt continues for associations

Aaron Wolowiec

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No.

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Association Brain Food Weekly: 9.30.16

Reid All About it

Its first office outside North America was opened in Mumbai, India in 2015. Learn the pros and cons of offering micro-credentials, where micro-credentials fit in the ecosystem of professional development, ethical and practical considerations, and the impact a micro-credential could have on your existing certification program.

Maryland 150
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Solutions for Your Membership Conundrum

Association Adviser

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Some longstanding tactics and communication channels remain part of the future.