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Association Brain Food Weekly: 2.17.17

Reid All About it

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m. – 5 Best Strategies for Successful Membership Growth.

Charlotte 150
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Association Brain Food Weekly: 2.17.17

Reid All About it

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m. – 5 Best Strategies for Successful Membership Growth.

Charlotte 150
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Association Brain Food Weekly: 5.5.17

Reid All About it

Learn about win-back strategies and how you can employ marketing automation to reactivate lapsed members. We’ll look at a range of virtual events—including Tagoras’s own Learning • Technology • Design 2017—to help you evaluate which option, if any, might be the right fit for your association’s challenges and opportunities. Host: ASAE.

Charlotte 158
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The Young Professional – Tracking down the Future Leaders of Your Association

Association Adviser

Part 4 of our 2017 Association Communications Benchmarking Study series. In Part 3 of our 2017 Association Communications Benchmarking Study series, we told you that different groups of members have different information needs. Elyce Gronseth is a marketing account specialist with Naylor Association Solutions. Dive deeper.

Charlotte 123
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If You’re Looking for a Job, Look Inland, Lists Say

Associations Now

If you’re in the job market, you might want to head to Pittsburgh—especially if you’re just starting out in your career. The city topped two recent surveys: Glassdoor’s “ 25 Best Cities for Jobs in 2017 ” and Apartment List’s “ Top 10 Metros for Millennials.” News and World Report.

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Association Brain Food Weekly: 3.31.17

Reid All About it

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Tue 4/4 at 12 p.m. – 1 CAE credit.

Raleigh 150
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Thursday Buzz: Turn Your Members Into Subscribers

Associations Now

A monthly auto-renewal payment plan allows a member to join your association for the price of lunch and start receiving benefits immediately,” writes Charlotte Muylaert. An Intrusive Marketing Stunt. — Adweek (@Adweek) April 13, 2017. Auto renewal also solves the problem of members unintentionally forgetting to renew.