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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Getting in touch with members through automation. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. 2 additional renewals came from other member types. Kaitlin Solomon, Senior Manager of Member Engagement at SNMMI.

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

We’ve built our company around helping you improve customer and member engagement. Learn from an experienced Marketer and expert Google Analytics/Tag Manager trainer using real world examples and client case studies to guide your Analytics strategy for 2017. Let us help. 7:00pm - Comedy Show. Session Type: Entertainment.

Sample 100
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Lessons From MCON on Millennial Engagement and Membership

Associations Now

MCON, the millennial conference, showcased research and ideas from those working in the social impact sector, including how to engage millennials in small-step activism. Last week, I attended the millennial conference— MCON 2017 —in Washington, DC. One of the biggest disruptors for millennial engagement was the election, Feldmann says.