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Association Brain Food Weekly: 1.19.18

Reid All About it

Some quick hits: Learning to code will eventually be as useful as learning Ancient Greek. Have a subscription strategy: why a monthly service could be a savvy play for associations. Learn four simple strategies that will help you manage these changes, and succeed as an event strategist. Wolcott, Quartz ).

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The Top 5 Reasons Your Members Aren't Renewing (and What to Do About It)

Higher Logic

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. Online community has built-in networking tools, mentoring opportunities, learning management systems, access to experts, etc. Learn how to create this campaign.).

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