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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Easy Ways to Use Video to Engage Association Members

GrowthZone

Before you know it, you will have a video library to inform and entertain members and get the attention of prospective members. Create a powerful message about your organization for your website, social media channels, and email campaigns. Social Media: Social video generates 1200% more shares than text and images combined.

Video 111
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5 Marketing Pain Points & Solutions (From Our In-House Experts)

Higher Logic

Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). Speaking of strategy, check out: Ace 2019 with 6 Expert Marketing Strategy Tips. Then, you’ll better understand its impact on membership numbers, revenue, and more. Bonus: Relatable GIFs ??.

Marketing 149
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Association Brain Food Weekly: 11.9.18

Reid All About it

A few quick hits before we get to this week’s list of free webinars: Need to know info: the ultimate guide to Google ranking factors in 2019. Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. Presenter: Lilach Bullock, Social Media Expert.

Chicago 174
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Association Brain Food Weekly: 9.21.18

Reid All About it

. – The Power of Community: Why Social Media Isn’t Enough. Explore the differences between community and social media, and discuss which channel may be best for what activity. Investigate the limitations of a social-media-only approach to online community. Design Trend Forecast 2019. 1 CAE credit.

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Association Brain Food Weekly: 10.26.18

Reid All About it

An Association Advisor interview with Tamela Blalock, CAE , reveals her superpowers: member development and revenue generation. A few quick hits before we get to this week’s list of free webinars: What digital, tech and web trends are going to be hot or not in 2019? Presenter: Lilach Bullock, Social Media Expert.

DC 34