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Association Brain Food Weekly: 2.12.21

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They urge associations to stop living in limbo and start planning virtual events for 2021. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The Future of the Event Industry: 2021 Outlook. 2021 Meetings & Events Trends. Host: Fridays@4. Mon 2/15 at 11 a.m. –

Revenue 370
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Association Brain Food Weekly: 4.30.21

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McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: ASAE.

Education 354
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Association Brain Food Weekly: 11.20.20

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The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. As we near the end of 2020, many are asking what events will look like in 2021 and beyond. Maximizing Revenue through Smart Pricing Strategies. More info/register. Host: Ed Rigsbee, CAE, president at Rigsbee Research.

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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy.

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Association Brain Food Weekly: 4.23.21

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Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Tue 4/27 at 12 p.m. – “New Normal” for Association Learning CoP: Members Say – “2021 Step Up On-Line Learning”.

Revenue 370
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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.