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4 ways to attract younger members

Association Success

By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles and indeed, Generation Alpha will be leaving school and starting their own careers. By 2030 our membership world will look very different. So, who is your member in 2030? What is your recruitment and retention strategy?

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Association Brain Food Weekly: 2.26.21

Reid All About it

If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Professional and personal networks have shrunk by close to 16% during the pandemic , according to Marissa King and Balázs Kovács at the Harvard Business Review. Shrinking network.