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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. Credentialing programs.

Revenue 53
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SCD Group: Why Content is Gold for Associations & Nonprofits

SCD Group

Save $100 on your registration: enter discount code SCDGROUP. Labels: association executives , association management , association marketing , associations , content marketing , Content Marketing World Conference. Do "Best Practices" prevent association innovation. Posted by Steve Drake.

Content 40
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SCD Group: Creating Content that Works for Your Association

SCD Group

” As an association management professional, I knew I would be outnumbered at this conference by corporate marketing professionals, agencies, content providers, media and even small business owners and freelancers. Save $100 on your registration: enter discount code SCDGROUP. September 4-6, 2012. Columbus, Ohio.

Content 40
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Peace Sells.But Who's Buying - Association Membership?

Association Subculture

Peace Sells.But Whos Buying - Association Membership? Of the United States of America? It seems like the only people who are using membership lists are people who are trying to sell us stuff we dont want at a members only discount we dont need. Creativity in Association Management - Are You the Roadblock?