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Wise Words from the Corner Office

Association Adviser

We address current trends and technology and talk about what our association is doing for members. I published an article in VSAE’s newsletter one time. On increasing membership value: Jeff Wilson, AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. The best source of content is members themselves.

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Wise Words from the Corner Office

Association Adviser

We address current trends and technology and talk about what our association is doing for members. I published an article in VSAE’s newsletter one time. On increasing membership value: Jeff Wilson, AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. The best source of content is members themselves.

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What Smart Associations Do Differently

Association Adviser

Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. Also keep in mind that you can innovate by using old technology, too. Younger members are not necessarily your most tech-savvy members.

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