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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

Likewise, Detroit is not the ‘black eye’ of America and Motown magic continues to attract business. So, as a self-proclaimed “meetings coach” and Michigan native, I’m pleased to have been invited by Brian McGrain of CEDAM (Community Economic Development Association of Michigan) to submit a presentation proposal for this year’s summit.

Education 100
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Association Brain Food Weekly: 5.15.20

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Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

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Association Brain Food Weekly: 1.22.21

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Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help. 1 CAE credit.

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Association Brain Food Weekly: 1.15.21

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The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Kelli Kopec, Product Marketing Manager at Cvent. CAE credits.

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Association Brain Food Weekly: 10.20.17

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One focuses on robots in the workplace with a close look at an office furniture factory in Michigan and a telecommunications equipment factory in China. I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. 1 CMP credit.

DC 150
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Association Brain Food Weekly: 12.4.20

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Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. How the Michigan SAE lost their website when their hosting company fell victim to ransomware. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. CAE credits.

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Association Brain Food: 5.20.22

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Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts. Your future marketing growth starts with events. Donna Oser, CAE, CEO of Michigan Society of Association Executives. We rethought work. CAE credits.