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Tuesday Buzz: Become an Organ Donor, With Apple’s Help

Associations Now

The iPhone maker, inspired by its late cofounder’s own high-profile struggles, works with a nonprofit to make it easy for people to sign up as organ donors. Becoming an organ donor may soon be as easy as signing up on your iPhone. Incline Marketing has some tips on how to make it valuable for your association.

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Boost Your Brand by Taking a Stand

Associations Now

Sometimes, says Adele Cehrs, founder and CEO of the marketing and PR firm Epic, you have to stand for something. For example, in 2016, the American Counseling Association was carefully watching what would happen with a Tennessee bill that that would allow counselors to refuse to provide services based on “strongly held principles.”

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Conference Circuit: A Healthy Host for a Holistic Association

Associations Now

When picking your host city, it’s best to take a holistic approach, which is why a holistic medical association picked one of America’s healthiest cities. So why did the organization choose Minneapolis over typically lavish, buzz-generating host cities like Las Vegas, New York, or Chicago? Now that’s a milestone.