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Association Brain Food Weekly: 11.13.20

Reid All About it

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Mark Graham (moderator), managing director of CEO Update.

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Association Brain Food Weekly: 2.19.21

Reid All About it

Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. Membership recruitment. I love Marketing General Inc.’s Quick hits. Host: ASAE.

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Association Brain Food Weekly: 5.12.17

Reid All About it

We’ll Die Trying… Over the past few years, a lot has been said about the love/hate (or hate/hate) relationship that associations have with their Association Management Systems (AMS). AIIM, the information management association, has been vocal on this subject for years. Typography in Marketing.

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Association Brain Food Weekly: 3.14.16

Reid All About it

You association needs to leverage a strong platform to deliver a world class member experience. Learn how to evaluate association management software (AMS) based on three important yet often overlooked criteria; avoid hidden costs; and attract next generation thinkers and staff with a strong technology platform. More info. (1

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Association Brain Food Weekly: 3.31.17

Reid All About it

Aptify shares five under-utilized member recruitment tactics. The first two are my favorites—every self-respecting association should be using them. Association Media & Publishing with help from the creative team at Imagination has a new podcast—associationNation. How Marketers Can Unlock the Power of Event Data.

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