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A Few Ideas to Score More Member Loyalty

Associations Now

Take a peek inside the rewards program at video-game retailer GameStop to see how incentives and personalization can drive greater member engagement. Imagine how your association’s member service could improve if every employee could view a member’s profile automatically when the member called or emailed.

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What’s the Big Idea?

Association Adviser

Ask them to think like hungry entrepreneurs who are anxious to disrupt with a better way of doing what you do for half the price.” ” Associations are more willing to experiment than they used to be, observed ASAE’s Henry. Hint: keep in mind that an engaged member is not necessarily a satisfied member.