Is Your Association Breaking This Key Rule While Trying to Engage Younger Members?
Smooth The Path
OCTOBER 4, 2017
I’ve come across many organizations who try endlessly to engage younger members, but to no avail. Once associations start following that rule, they are able to engage younger members with ease. For example, if I give a store $4, the store lets me leave with $4 worth of pomegranate pips (yum!). Why Associations Routinely Break the Halfway Rule. Many associations do not honor The Halfway Rule in the eyes of our new and younger members.
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