Smooth The Path

FEBRUARY 12, 2019

Arlene is a very engaged association member. She reads many of the publications and newsletters. She often buys the research reports and sometimes purchases a book or two from the association’s bookstore. Arlene is a promoter; she frequently recommends the association to other professionals in the industry.

Member Engagement 68

Member Engagement Strategy Newsletter Leadership 68

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Smooth The Path

APRIL 12, 2018

Easy access to other members who have the same niche project, goal, or challenge. Quick response to members who call, email, or chat. Quick-to-read but highly valuable newsletters. Related: Association trend watch: member experiences. Improve the member experience with curated networking.

Member Experience 83

Member Experience Newsletter Project System 83