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Building Buy-In for an Online Community at Your Association

Higher Logic

Additionally, you could suggest a “freemium” community membership for potential members to showcase the value of joining your association. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts.

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Free Membership Can Be Risky

Smooth The Path

One of the most widely used techniques within and outside of the association community is to offer free e-newsletter subscriptions. Offering a weekly free e-newsletter which can be the same as the one your members get, or different, can be content marketing at its best.

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Employer-Paid Membership Dues: Tips to Help Your Members Out

MemberClicks

As amazing as your member benefits and association values are, membership dues can be a roadblock for potential members. Having employers pay membership dues can be blog topics, webinar programs, topics in newsletters or even on social media. You can even include it as a note on your member application or pricing page.

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How to Strengthen Your Association’s Value Proposition

AssociationChat

Now it’s how are we going to compete continue to compete as everyone gets into the game and they get over the learning curve and they begin to find all of these new tools that new price points that make it a lot more accessible to more people. Because Association These are weird. Do people really care about the newsletter?

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