BlogClump

FEBRUARY 3, 2011

Sunk Costs, Marginal Costs and Economics. Two of these are cost related. Here are some basic definitions from The Economist website : Sunk Costs - When what is done cannot be undone. Sunk costs are costs that have been incurred and cannot be reversed, for example, spending on ADVERTISING or researching a product idea.

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Membership Marketing

DECEMBER 13, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Join an Interactive Discussion on the Membership Marketing Benchmarking Report. Membership Marketing Benchmarking Report.

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Tom Morrison

FEBRUARY 20, 2010

I replied, letting her know that my flight had been cancelled, but not to worry - I would get to DC at all costs! With a cancelled flight, I immediately called Delta and was able to book a flight from Atlanta to Baltimore for 7:25am the following morning. Chief Marketing Officer. shouldn’t be under snow yet. DeAnna Helton.

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