Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. Association education in 2024. Association deathwatch.

Revenue 256

Revenue Certificate Tools Innovation 256

WBT Systems

NOVEMBER 28, 2017

It’s frustrating when you’re the only one in your office who can see the future. You know your association should provide online learning programs to members and others in your industry. Here are some ways to build an online learning program with a limited budget. Understand your audience and their needs.

How To 202

How To LMS Video Class 202

Reid All About it

FEBRUARY 10, 2023

The weekly list of free educational events and resources for the association community… Member engagement. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Year-round attendee community.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

WBT Systems

JULY 25, 2017

But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap.

LMS 218

LMS Mooc Course Education 218

Reid All About it

NOVEMBER 6, 2020

The weekly list of free educational events and resources for the association community… Un-hybrid conference. At some point in 2021, associations will switch from virtual-only conferences to hybrid conferences. If you were at the Association Component Exchange (CEX) last week, you heard about the “bright spot” concept.

Learning Management System 285

Learning Management System Education Communications Technology 285

MemberClicks

JUNE 13, 2023

Did you know your members fit one or several of 10 different types of personas? These personas help define their preferences and drive how they make their decisions. It’s likely the reason they became a member of your association is due to their persona archetype. Who are your members? What’s a persona?

LMS 52

LMS Certificate Learning Management System Software 52