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Association Brain Food Weekly: 11.13.20

Reid All About it

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Powering Engagement with Persona-Led Marketing. Host: Halmyre.

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A Lesson in Membership Marketing From Our National Pastime

Associations Now

The movie starring Brad Pitt, based on the 2004 book by Michael Lewis, was a hit, and “Moneyball” quickly became a metaphor for data-inclined business strategy, even if the line from on-base percentage to quarterly earnings wasn’t crystal clear. The full 38-minute session can be viewed on the WCAI blog.)

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From the Corner Office: Michelle Mason, ASQ

Association Adviser

This month, the Corner Office spotlight shines on Michelle Mason, CAE, managing director of the ASQ in Milwaukee, Wis., Our CEO also has a monthly blog now, and we’re providing a number of communication vehicles to help our members become subject matter experts. Mobile is also a huge driver of our strategy. Michelle Mason, ASQ.

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Association 141+: The Power of In Person

Association 141+

Recently, I have made visits to our chapters in San Francisco, Memphis, Indianapolis and (as I write this post on the plane back from this latest visit) Milwaukee. Blog Archive. My Blog List. Seths Blog. Affiniscape Blog. Composing Social Media Strategies. Membership Marketing Blog. Newer Post.