leverage-marketing-power-social-proof 
Reid All About it
MARCH 17, 2023
But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.
Reid All About it
JULY 23, 2021
Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. Mon 7/26 at 2 p.m.
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Reid All About it
OCTOBER 22, 2021
Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Your Future-Proof Career. Masooma Memon, Databox ).
Reid All About it
AUGUST 20, 2021
Tim Hopkins, senior consultant at McKinley Advisors, describes a new model for the product development process that prevents volunteers from hindering innovation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Future Proof: Extend Event Impact Year-round. Fri 8/20 at 12 p.m.
Leading Learning
AUGUST 20, 2020
Virtual conferences feature multiple sessions (not just a single Webinar or Webcast) and may include keynote presentations, training and education workshops, discussion areas, social networking opportunities, exhibit areas for vendors, and various other features. Often used more for marketing / lead generation events.
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