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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

Besides other associations, you now have online professional platforms like LinkedIn (now owned by Microsoft) and Udacity to worry about, plus all the MOOCs like Coursera and EdX. Provide advanced level programs for executives or 101 courses for affiliate/associate members. Experiment with new ways of delivering popular content.

Education 155
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What does the collaborative economy mean for associations?

Mizz Information

Especially books and publications. Will they purchase your association''s books or borrow them? As skillsets change and what’s needed in terms of employees who know how to market to and serve members who embrace the collaborative economy, I think there will be a shift in people willing to work in one physical location 40 hours a week.

Mooc 40