Boston, millennials and Strategy - Association Universe

Golf’s Multi-Generational Marketing Efforts Suggest 7 Questions for Associations

SCD Group

JANUARY 3, 2013

Their strategy involves creating “Nicklaus Leagues” for youngsters that will build on a two-year NRPA pilot program in 15 cities. It plans to achieve these goals by tailoring messages and delivering customized programs to each of nine consumer groups identified by the Boston Consulting Group, which the PGA retained to help develop Golf 2.0.

Marketing

Marketing Boston Case Study Course

6 Fundraising Platforms That Have Disrupted Charitable Giving Forever

Beth Kanter

AUGUST 12, 2015

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. Jeff Bauman , who lost both legs in the Boston Marathon Bombing in 2013, has the second most successful fundraiser on the site with over $800,000 raised.

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Project Social Media Philadelphia Mississippi

Association Universe

Golf’s Multi-Generational Marketing Efforts Suggest 7 Questions for Associations

6 Fundraising Platforms That Have Disrupted Charitable Giving Forever

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