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Association Brain Food: 4.5.24

Reid All About it

She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Chicago IL) Join your peers in tech via a roundtable discussion. Location: Chicago IL. To keep them at bay, find a new blue ocean.”

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Recipients can display these badges on social media, websites, email signatures and online resumes. Here are a few strong examples: American Institute of CPAs.

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Go Small to Deliver Big Results: A Look at Microcredentials

Leading Learning

What I can say without controversy is that the scope of a microcredential is smaller than a full-blown credential, like a traditional certification. Instead, a microcredential might focus on one specific competency within the body of a knowledge that a certification covers, for example. 5 Tips for Effective Microcredentials.

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Association Brain Food Weekly: 2.1.19

Reid All About it

WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes. Mon 2/4 at 2 p.m.* – Are Your Certifications at Risk? Voluntary Certification Legislation in the States.

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Association Brain Food Weekly: 1.10.20

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

This can be through external backlinks, social media and business directory listings. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets. Off-page SEO utilizes digital tactics externally for the brand.

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The Essential Guide to Virtual Conference Platforms

Leading Learning

It is possible, for example, for a platform to not have an exhibit hall capability and still be a legitimate virtual conference option. 6Connex also provides the opportunity for direct interaction and connection among virtual event attendees with social features like live chat, polls, RSS and social media sharing options.