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Association Brain Food Weekly: 9.17.21

Reid All About it

Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Host: American Marketing Association. Sponsorship strategy. 86 Robert’s Rules. Motion to dismiss, indeed! Quick hits.

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The Strategy Behind a Building Plan

Associations Now

Earlier this month the District of Columbia Bar broke ground on a new headquarters building. The $70 million price tag is steep—all the more reason for there to be a smart strategy behind it. The brokers for the building deal came in to talk about the real-estate market in the District.