Remove Certificate Remove Email Marketing Remove Newsletter Remove Social Media
article thumbnail

How to create an association marketing strategy

Freestone

Focus your association’s marketing strategy on attracting new learners to your continuing education program. To market your program successfully, be sure to highlight your value. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program.

article thumbnail

Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Objection 2: Social Media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m. Chat with us to learn more!

How To 130
article thumbnail

Building a Membership Website That Works: 7 Steps

MemberClicks

Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Engagement Tools : Online classes, newsletters, and group workshops. Integrated Marketing : Manage subscriber lists and updates in one place. Community Engagement : Includes a directory, event calendar, and social media tools.

article thumbnail

Member Engagement Strategies: A Guide for Associations

Fonteva

Using a data-driven approach, observe how your members engage with those experiences, including: Social media platforms. Email marketing. Here are some examples of KPIs based on where your members may be currently active: Social media platforms. Email marketing. Live events.

article thumbnail

Association Brain Food Weekly: 10.11.19

Reid All About it

Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Quick hits before we get to next week’s free webinars: Scientific insight on why you never seem to have enough time.

DC 50
article thumbnail

Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

5 Association Marketing Software Tools You’ll Need Now that you understand the advantages of creating a membership marketing plan, let’s examine some of the critical software you’ll need to build your strategy and execute on it. Use a scheduling tool like Buffer or Hootsuite to prepare your social posts ahead of time.