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Association Brain Food Weekly: 4.30.21

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Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: evolutionary psychology and marketing expert Tim Ash. Host: Marketing General Inc. (Must join Fridays@4 for free first.).

Education 354
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Association Brain Food Weekly: 7.16.21

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Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195
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Association Brain Food Weekly: 5.7.21

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Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

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Association Brain Food Weekly: 7.23.21

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Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Clinical Assistant Professor at the University of Louisville. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Marketing General Inc.

Video 195
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Association Brain Food Weekly: 10.21.16

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Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas. 1 CAE credit.

Survey 150
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Association Brain Food Weekly: 8.20.21

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Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Andrew Pearson, Chief Marketing Officer, Socio. Hear how you can transform your website into a Netflix-like experience with a positive impact on your recruitment, retention and revenue. Mon 8/23 at 2 p.m. CAE credit.

Revenue 195