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Association Brain Food: 5.12.23

Reid All About it

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.

Chicago 200
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Association Brain Food Weekly: 10.7.16

Reid All About it

This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. What online courses (including your own) and MOOCs would you recommend to people entering (or thinking about entering) your industry or profession? More info/register.

Mooc 205
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How to Prepare a Business Case for a New LMS

WBT Systems

Don’t overlook competing programs from other associations, higher education institutions, MOOCs, and for-profit companies, like LinkedIn, Udemy, and firms in your industry. The brighter future you promise is full of new market opportunities—and new revenue—but don’t assume decision-makers know that. What do they offer that you can’t?

LMS 160
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Smithsonian Dives Deeper Into Online Learning. What Now for Associations?

Associations Now

There’s no pressure, there’s no homework, there’s no exams—unlike a MOOC [Massive Open Online Course] where you have to show up on Tuesdays at 11:00,” said Edward Leon, chief brand officer at The Great Courses. The courses will give learners a different kind of experience. This is not the Smithsonian’s first time licensing its content.

Mooc 40
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What does the collaborative economy mean for associations?

Mizz Information

Events --one of associations’ biggest sources of non-dues revenue is events and tradeshows. Products --this one is a no brainer, at least in my opinion--if people start borrowing instead of buying, there potentially goes another big source of non-dues revenue. Especially books and publications.

Mooc 40
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The Market for Adult Lifelong Learning

Leading Learning

While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. Coursera and edX, the two largest and most recognizable massive open online course (MOOC) providers, were both founded in 2012. billion in 2015.

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Association Disruption: What’s your Educational Moonshot?

.orgCommunity

They could start with one of your certificate programs. If necessary, learners could supplement your programs with college courses offered by MOOCs. Give your team the expectation and freedom to be weird in your thinking. Focus on value, not revenue potential. Followed by excruciating, painful decline. Followed by death.