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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. Then, make the sale—move your prospect from thinking “I should take a class” to “I am registered for a class.”. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing.

Education 155
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2018 eLearning Predictions: Updated Hype Curve

Forj

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.

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The Many Benefits of Selling Online Education to Corporate Members

WBT Systems

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Everyone sees the revenue potential in providing online education to corporate customers.

Education 155
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Challenges and Opportunities for Association Education Programs

WBT Systems

By providing education and certification programs for employers who do not have the resources to invest in such programs to engage their employees, associations can also generate a new source of non-dues revenue from providing continuing education as a valuable service to corporate organizations.

Education 150
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Association Brain Food Weekly: 10.7.16

Reid All About it

Class Central has reviewed and compiled a list of The Best Intro to Programming Courses for Data Science. This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. – Election & Holiday Email Marketing Extravaganza.

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How to Get Your Association to Support Staff’s Professional Development

WBT Systems

Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. The bottom line: how will it increase revenue growth or cost savings?

How To 160
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MOOCs: A myth for the masses? Not so much

Aaron Wolowiec

An infographic by Online-PhD-Programs.org summarizing MOOCs. Massive Open Online Courses – or MOOCs – seem to be all the rage. MOOCs are online classes that are available to anyone with a computer and/or Internet access. Some MOOCs are free, but others aren’t. million people participate in MOOCs through Coursera.

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