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What Can Community Professionals Learn from Influencer Marketing?

Higher Logic

Imagine your user conference is in Cleveland, and LeBron James sent a tweet, welcoming your customers to his city. Or Google’s Sundar Pichai wrote a guest blog post on your community about the future of cloud computing. Marketers have the same problem - finding ways of getting people to engage with their content.

Marketing 159
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All Eyes on Cleveland as It Finalizes Preparations for RNC

Associations Now

It been two years—and lots of work—since Cleveland was awarded the Republican National Convention. After being awarded next week’s Republican National Convention in July 2014 , Cleveland hit the ground running. It receives pro bono support from Destination Cleveland. “We Community Involvement Is a Must.

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Membership+Marketing+Magazines+ 3 other articles for association executives

SCD Group

By Christopher Penn via SH/FT Communications One of the questions on everyone’s mind about any kind of new process, procedure, or methodology is how to get organizations to adopt it. Association Membership Marketing: 12 Steps for Success. Membership marketing focused on lapsed members. The Marketing General Inc.

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Association Brain Food Weekly: 6.8.18

Reid All About it

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). Now, the main event: free professional development events for the association community. From the mainstage to breakouts and exclusive speaker interviews, you’ll feel like you’re right there with everyone in Cleveland.

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Association Brain Food: 2.10.23

Reid All About it

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Year-round attendee community. LGBTQIA2+ Community Call We will continue our conversation about ways to promote inclusiveness. . – Member recruitment.