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Association Brain Food: 3.10.23

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WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195
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Association Brain Food: 7.21.23

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Member education. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Hear how to audit your current customer and member journeys, how to determine where the pain points are, ways to use design to make an experience intuitive and smooth, how crossing systems (e.g., Governance.

Atlanta 195
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Association Brain Food: 6.17.22

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Membership marketing. Tony Rossell from Marketing General Inc. shares the seven deadly sins of membership marketing. He also suggests next steps to help you repent for those marketing sins. Marketing Maturity for Nonprofits (Nonprofit Conversations with Cecilia Sepp, CAE ). Some of these sins may surprise you.

DC 39