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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. by Tony Rossell, Marketing General Inc. Learn about planning a vendor showcase and revenue-generating potential. Quick hits Why a membership renewal notice is not an invoice. | Ready to veg a bit?

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Association Brain Food Weekly: 3.4.22

Reid All About it

Associations are giving everyone a voice like never before, using open APIs to enable grassroots voting, smarter committees and stronger online community. Presenter: Todd Unger, Chief Experience Officer, SVP Marketing & Member Experience, American Medical Association. 1 CAE credit. More info/register.

Class 195
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Association Brain Food: 7.7.23

Reid All About it

. – PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. CAE credit.

Tools 195
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Association Brain Food Weekly: 10.5.18

Reid All About it

Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar). Many associations and other membership-based nonprofits are seeing flat or declining dues revenues as demographic changes and increasing competition are combining to eat away at a once-reliable source of funds. More info/register. CAE credit.

DC 170
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Striving for Success: Streamlined Processes

GrowthZone

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases member engagement.

Process 78
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Association Brain Food Weekly: 7.9.21

Reid All About it

As the world heals from a global pandemic, the twelve House committees, and their subcommittees, are about to start racing toward an October deadline to decide spending levels across the government. Emails That Don’t Creep But Get You…Like Really Really Get You. Mon 7/12 at 2 p.m. Appropriations 2021: Where Do We Go From Here.