Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 109

Communications Puerto Rico Social Media Newsletter 109

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OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Masooma Memon, Databox ). More info/register. Host: ASAE.

San Diego 195

San Diego Education Social Media Content 195

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OCTOBER 15, 2021

Ann Smarty, Content Marketing Institute ). How to do a website content audit: a step-by-step guide with examples. Learn how to create authentic engagement using real video content. Communication and Community during Challenging Times: A Media Perspective. Tenenbaum, Esq. ). Ann Handley ). Tue 10/19 from 10:30 a.m.

Revenue 195

Revenue Committee Strategy Technology 195

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OCTOBER 29, 2021

Lewis Flax says a mistake made by associations when communicating with sponsors is focusing on what the association offers instead of the prospective sponsor’s needs, desires, and motivations. Learn how to create authentic engagement using real video content. Host: ASAE Professional Development Professionals Community.

Revenue 195

Revenue Survey Leadership Education 195

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DECEMBER 2, 2022

Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Brain drain pains. Quick hits.

Tips 41

Tips Video Content Marketing 41

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SEPTEMBER 30, 2022

PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. I still remember the moment years ago while reading Carol Dweck’s book, Mindset: The New Psychology of Success , when I realized with horror, I had a fixed, not growth, mindset. Growth mindset.

Blended Learning 41

Blended Learning Software Education Marketing 41