Remove Communications Remove Discount Remove Member Engagement Remove millennials
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Association Brain Food: 12.8.23

Reid All About it

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 272
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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

One of the keys to saving money as an organization is putting effort into member retention. Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! Member engagement. Membership experience ultimately defines the value of your organization.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Another pointed to their new Young Professionals discount on membership dues.

Survey 150
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9 Steps for Building Member Personas

Higher Logic

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

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The Obvious Benefit That Young Members Are Looking For

Associations Now

That’s one way to look at a key finding in a new study from Abila titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.” For millennials, the benefit they seek most was clear: Jobs. For millennials, the benefit they seek most was clear: Jobs.