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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter.

Maryland 272
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success.

Revenue 256
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Association Brain Food: 4.5.24

Reid All About it

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. AI vs human interactions. 2024 membership pains. 1 CAE credit.

Revenue 256
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Association Brain Food Weekly: 3.12.21

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Learn what ‘unified communications and collaboration’ means. Discover the benefits, advantages, and components of unified communications as a service, and how to choose the right collaboration tools to help integrate your voice and data. Stefanie Reeves, FASAE, CAE, Executive Director of the Maryland Psychological Association.

Nashville 370
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Association Brain Food Weekly: 4.17.20

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This CEO dialogue will include real case examples and examine key topics including the timeframe for decision-making, board involvement, refund policies, and communication with registrants. Presenters: Alexis Fermanis (moderator), Communications Director at the Society of Industrial and Office Realtors. 1 CAE credit. Host: Idealware.