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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

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Empower association volunteers to boost member engagement

Nimble AMS

Make it easier for your volunteers to connect with more of your members (and non-members) by providing marketing collateral like brochures or posters , discount codes for ea rly event registrations, and a social media campaign to guide digital posts.

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9 Steps for Building Member Personas

Higher Logic

The following questions can guide your search: How old are my members? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Your membership manager will likely drive member persona research, but don’t discount the rest of your team. Interests play a key role in the member experience.

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4 Ways to Use Nostalgia to Grab Your Customers’ or Members’ Attention

Socious

So if your organization could make someone feel nostalgic, it could help sell conference tickets, memberships, products or services. You can do the same thing at your conference, meeting, or event. What Is Nostalgia and Why Is It So Powerful? It was a huge success.

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SCDdaily's Readings of the Week for Association Executives

SCD Group

Part 2: Adopting Better Discount Practices: The second article in the series explores the better use of discounts. Part 3: Price Check: Member and Sponsor Engagement: The last article in the series focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.