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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

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Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

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Empower association volunteers to boost member engagement

Nimble AMS

A great way to increase member engagement in your organization is to develop your mentoring program. If you’re looking to build bridges with younger professionals , Gen Z and Millennial members are especially interested in mentoring opportunities.

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9 Steps for Building Member Personas

Higher Logic

The following questions can guide your search: How old are my members? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Your membership manager will likely drive member persona research, but don’t discount the rest of your team. Interests play a key role in the member experience.

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4 Ways to Use Nostalgia to Grab Your Customers’ or Members’ Attention

Socious

If your members are almost all Millennials, asking them who used a key for their roller skates will elicit crickets, but Boomer customers will ring in loud and proud, telling stories of how they wore them around their necks. You can do the same thing at your conference, meeting, or event. Encourage your vendors to do the same.

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SCDdaily's Readings of the Week for Association Executives

SCD Group

Part 2: Adopting Better Discount Practices: The second article in the series explores the better use of discounts. Part 3: Price Check: Member and Sponsor Engagement: The last article in the series focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.