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Building and Protecting Your Association’s Brand Is Vital

SCD Group

Louis Cardinals brand – one of the icons of professional baseball – took a hit when the FBI announced it was investigating whether the Cardinals hacked into the computer system of the Houston Astros baseball club. The commercial magazine reached 300,000 circulation and generated about $3 million in advertising revenue.

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Jeffrey Cufaude, Idea Architects: Making Sponsorship Special Again

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. split second of visibility on TV, at a conference, or during a program. in order to generate extra revenues. meeting or conference without finding myself bombarded with sponsor. Monday, July 23, 2012.

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Associations Respond to Hurricane Harvey

Spark Consulting

In case you missed it, ASAE’s Collaborate forum (member login required) has recently been hosting a robust discussion of how associations are helping their members and the local community in Houston and southwest Louisiana respond to Hurricane Harvey. Suppressing Marketing Campaigns.

Louisiana 186
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PODCAST: The Power of Change with Michael Praeger: Strategy 123’s Cat Carmichael on CAM Industry’s Most Pressing Challenges

AvidXchange: Association Management

Since profit margins in the industry tend to be thinner than others, it’s crucial to find a way to increase revenue while decreasing expenses. So they need to figure out a way to increase revenue and decrease expenses, clearly to make their margins better. MICHAEL PRAEGER Yeah. That’s the key. It’s always about them.

Strategy 130
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Association Brain Food Weekly: 9.10.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Mon 9/13 from 1 to 4 p.m. More info/register.

Strategy 195