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Match a City’s Perks with Your Attendees’ Interests

Associations Now

“Indianapolis has done an exceptional job in embracing the sports culture, which in turn attracts volunteers as well as state-of-the-art facilities that are available,” says Mark Koski, director of marketing for NFHS and CEO of NFHS Network. Does the city offer venues that match your plans for receptions and pre-conference activities?

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A New Type of Conference Education

SCD Group

Cold, windowless conference rooms. Too often, this describes conference education sessions. The sessions were scheduled and marketed as the educational component for the convention and sales pitch sessions were discouraged. What Can Your Association Learn from Chicken Learning? Sound familiar? Louis, Missouri.

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How to Make Valuable Face Time With New Members

Associations Now

According to Marketing General Inc.’s s 2016 Membership Marketing Benchmarking Repor t [PDF], a majority of associations surveyed are sending new member communications in the form of email welcomes or welcome kits. Conference Buddy System. That might mean changing your meeting approach slightly.

Kansas 85
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Location, Location, Location: Destination Drives Current and Future Attendance

Associations Now

If the first experiences is positive, 84 percent will return to attend the same meeting at the destination, while more than 75 percent will return to attend a different conference. Seventy-five percent will get out and about to visit restaurants and attractions in the destination.

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3 New Year’s Rituals for Nonprofits That Can Boost Professional Success

Beth Kanter

I keynoted many conferences, including ConnectVA , American Marketing Association Nonprofit Conference , the Institute of Fundraising in London , and others. In the US, I gave workshops at nonprofit conferences in North Carolina, Virginia, Florida, Missouri, California and at SXSW.